Singer Simi Signs Endorsement Deal With Telecom Giant

Singer Simi Signs Endorsement Deal With Telecom Giant

The Nigerian music sensation has just signed a sweet deal with telecommunication company, Etisalat.

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Simi excitedly took to Instagram today, February 10, 2017, to share the good news with fans and followers.

“EtisalatisFamily #LetzGetiT #0809jaforlife #SIMIARMY #SoHelpMeGod #MamAiMadeIT,” she captioned the adorable photo of herself surrounded with the Etisalat logo.

The ‘Love don’t care‘ singer also had a live performance at the Etisalat Experience Centre Victoria Island, Lagos to celebrate the good news.

Simi joins Eniola Badmus, Ice Prince and comic actor Francis Odega as brand ambassadors.

Simi has big plans for 2017. Over the past three years she has steadily been working on her brand and her music, with each new single representing growth for her.

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She came through with the syrupy ‘Tiff’, before graduating to ‘Jamb Question’, and ‘Love don’t care’. Along the way, she had explored pop sounds on ‘Open and Close’, which made everyone, including herself, understand that there is a defined path for her to follow. A trip that has no rush in it.

Along the way she had stumbled on a working relationship with Falz, milked it for good effect and fully explored it as it took on form and life to become the irresistible EP, “Chemistry”, which was one of the few highlights of Nigerian music in 2016.